TNT Push to Add Drama Viral Campaign

Oh how we love viral. What’s not to love, honestly. For the unaware viral is an idea that spreads and while spreading markets your business often in a unique way.

We’ve all seen the old spice ads which completely re-invented and re-positioned the brand. Viral genius!

Now TNT in Belgium have launched their “push to add drama” viral campaign which has already amassed an impressive 3,840,292 views. Basically they put a button in a quiet town square and waited for someone to push it.

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Filed under Digital Advertising, Social Influence

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