Smart Phones are a must this days, every one from a pensioner to a toddler can use them. The market for smart phones and mobile devices is breath taking.
Todays Infographic, designed by odmgrp.com, chart the size of the world wide mobile market.
It’s a beautiful spring afternoon in Dublin today. Your working? But its Saturday!
Today’s Infographic teaches us ways to Reclaim our Weekends! Working is for the week days!
Happy, Relaxing, Saturday!
Reclaiming Your Weekends
HB, or their Dutch equivalent, launched a pretty clever Augmented Reality campaign this week.
Called the Magnum Pleasure Hunt, Users downloaded the A.R app and in a race against time, and competitors, hunted for A.R chocolate bonbons. Incorporating live geo maps, users could find bon-bons, but also see their competitors positions.
This was a great campaign for engaging their customers and avid A.R fans. Timing it at the beginning of Spring will surely help to re-market customer coming into the hotter months. And no doubt, many of the participants chilled out with a Magnum afterwards.
Check out the video below to get an idea of how the campaign worked.
We are bombarded with those irritating banner ads that are mostly ignored.
Take our advice, The next time you see a banner ad from Ikea, take a minute to scroll over it.
IKEA has incorporated their whole catalogue into a tiny 10.5 x 8.8cm Banner Ad. The Banner Ad allows the user to browse, search by category and even purchase. This is great digital innovation and something to be applauded.
Check out how it works in this video below.